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A question about emailing with php

290 Contributor
Hi,
The emailing company Aweber.com among others knows which
emails that are sent are by their mail server have been opened
and which ones have not.

How do they do that ?

Is this something that I can do with php?

When I use php to send my emails, what do I need to
do in order to get the information about whether
the recipient has opened the email or not ?

Thanks.
_______________
Jan 9 '10 #1
4 1527
Dormilich
8,658 Recognized Expert Moderator Expert
that is called a read receipt or return receipt (see email tracking)
Jan 10 '10 #2
jeddiki
290 Contributor
Thanks,
I read the link you gave me.

I know that a lot of people turn off images in emails, so that
would effect the image method of tracking.

Also I see there are a lot of problems with return receipt
as it is voluntary.

I sometimes get a request ... and I never click on "send it" .

So, does that mean that when aweber shows that you only
got a 20% opened rate, it could really be a lot higher, it is just that
people are not allowing images ?

I also heard that Google reads and caches images and serves the cached version to gmail clients

So if Google is doing this for their gmail clients, - all gmail mails would appear to get opened and read ( cos Google is triggering the image script) when really they might not be. So the real open rate gor gmail would be a lot lower.

???
Jan 11 '10 #3
Dormilich
8,658 Recognized Expert Moderator Expert
So, does that mean that when aweber shows that you only
got a 20% opened rate, it could really be a lot higher, it is just that
people are not allowing images ?
that is highly possible. some people even go as far as only reading text mode emails.

on the other hand side, I have had return receipts, stating that an email had been deleted unread …

So if Google is doing this for their gmail clients, - all gmail mails would appear to get opened and read ( cos Google is triggering the image script) when really they might not be. So the real open rate gor gmail would be a lot lower.
can’t tell about that, but I would never trust google with my emails (because they store everything)
Jan 11 '10 #4
jeddiki
290 Contributor
As far as I can see the only methods of checking on
opening/reading of sent emails are not reliable.

So the point is, if this is true then
there is not really a way of knowing if
your emails are being read, or any way of
getting good stats.

I guess that the big companies may have run
some tests and can tell that as a general rule
if they monitor that 20 % are opened then that
means that the real figure is going to be more
like 45% ( or 15% which ever way it works out)

Maybe I can google for these stats ?
Jan 11 '10 #5

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