Hi,
The emailing company Aweber.com among others knows which
emails that are sent are by their mail server have been opened
and which ones have not.
How do they do that ?
Is this something that I can do with php?
When I use php to send my emails, what do I need to
do in order to get the information about whether
the recipient has opened the email or not ?
Thanks.
_______________
4 1557 Dormilich 8,658
Recognized Expert Moderator Expert
that is called a read receipt or return receipt (see email tracking)
Thanks,
I read the link you gave me.
I know that a lot of people turn off images in emails, so that
would effect the image method of tracking.
Also I see there are a lot of problems with return receipt
as it is voluntary.
I sometimes get a request ... and I never click on "send it" .
So, does that mean that when aweber shows that you only
got a 20% opened rate, it could really be a lot higher, it is just that
people are not allowing images ?
I also heard that Google reads and caches images and serves the cached version to gmail clients
So if Google is doing this for their gmail clients, - all gmail mails would appear to get opened and read ( cos Google is triggering the image script) when really they might not be. So the real open rate gor gmail would be a lot lower.
???
Dormilich 8,658
Recognized Expert Moderator Expert
So, does that mean that when aweber shows that you only
got a 20% opened rate, it could really be a lot higher, it is just that
people are not allowing images ?
that is highly possible. some people even go as far as only reading text mode emails.
on the other hand side, I have had return receipts, stating that an email had been deleted unread …
So if Google is doing this for their gmail clients, - all gmail mails would appear to get opened and read ( cos Google is triggering the image script) when really they might not be. So the real open rate gor gmail would be a lot lower.
can’t tell about that, but I would never trust google with my emails (because they store everything)
As far as I can see the only methods of checking on
opening/reading of sent emails are not reliable.
So the point is, if this is true then
there is not really a way of knowing if
your emails are being read, or any way of
getting good stats.
I guess that the big companies may have run
some tests and can tell that as a general rule
if they monitor that 20 % are opened then that
means that the real figure is going to be more
like 45% ( or 15% which ever way it works out)
Maybe I can google for these stats ?
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