stick wrote:
Hi there
Along with our company's HTML emailings, we also send out a text only
version.
I have seen the T(ext) E(mail) N(ewsletter) Standard at
www.headstar.com/ten/ and am not very impressed. As has been mentionned
before, it seems to go against some of the more obvious rules.
Does anyone have any other resource for creating text only documents
(not necessarily newsletters), or any tips you can give me here?
Thanks
First, ensure that recipients who want only ASCII-formatted messages do
not receive HTML-formatted messages. I cancelled my account with one
company that refused my request to send only ASCII-formatted messages;
they informed me that I (the customer) was wrong for making that
request. The money paid by your customers is what pays your salary.
URLs should be bracketed. RFC 3986 (Appendix C) strongly suggests using
< and >, with quote marks (", not angled "smart quotes"). Even in an
ASCII-formatted message, most E-mail clients will recognize URLs that
are all on one line. Bracketing is necessary when a long URL is broken
between two lines.
To avoid the character coding problem described in Dan's reply, compose
(or at least review) ASCII-formatted messages in Notepad. Non-ASCII
characters will either not disply or will be black rectangles.
Rethink the whole idea of HTML-formatted messages. What content
requiring HTML-formatting are you sending that will be meaningful to the
recipient? Or are you using HTML-formatting merely for appearance? If
your audience consists mostly of individuals at home, note that a large
number of home users still access the Internet via dial-up connections.
HTML-formatted messages are about 3-4 times larger than
ASCII-formatted messages with the same content. This means
HTML-formatted messages require 3-4 times longer to download and occupy
3-4 times as much disc space.
--
David E. Ross
<http://www.rossde.com/>
Concerned about someone (e.g., Pres. Bush) snooping
into your E-mail? Use PGP.
See my <http://www.rossde.com/PGP/>