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New Postal Verification SErvice: NCOALink

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NCOALink Change of Address Verification

Each year over 40 million Americans change their mailing addresses.
This change is equivalent to every person in California deciding to
change addresses and not tell you that they have moved. This
uncertainty results in wasted spending on undeliverable address mail,
returned mail and processing fees related to direct mail campaigns.
NCOALink solves this problem for you.

NCOALink provides you with the change of address data for any person,
family or business that has moved or changed mailing addresses within
the last four years. Using data supplied by the US Postal Service,
NCOALink provides your business with the best change of address data
available. It contains accurate, standardized addresses and delivery
point validation for individuals and companies in the United States.

How NCOALink Works
1.The US Postal Service has records of your customers' previous
addresses during the last four years.
2.On deciding to move, your customers complete the Change of Address
form at the US Postal office.
3.After you supply PacificEast with a file listing customer address
information, NCOALink matches your data against National Change of
Address records.
4.If a match is found, NCOALink returns a new address record for that
About the NCOALink Change of Address Database
1.Contains 160 million records covering four years of address changes.
2.Tracks multiple moves by individuals, households or companies so your
direct mail piece reaches its destination even if that address is up to
four years old with NCOALink
3.Every seven days NCOALink is updated.
4.Delivers the most reliable data available on change of addresses.

Benefits of NCOALink Change of Address
1.Eliminates undeliverable mail and returned mail charges.
2.Reduces processing fees, staffing and material fees associated with
direct mail marketing.
3.Provides postage discounts due to standardized addresses using the
Coding Accuracy Support System (CASS)
4.Includes Delivery Point Validation (DPV) .
5.Keeps sales staff focused on conversion and follow-up instead of
trying to find customers who have moved.
6.Improves response rates on direct marketing programs since a greater
percentage of direct mail pieces reach your customers.
7.Provides peace of mind by ensuring that your confidential mailer
reaches its target audience.
8.Generates new revenue from your existing and old direct marketing
NCOALink Related Products
·Visit DataMAX if you need address verification, correction, and
address hygiene services beyond those offered by NCOALink
·The Locatable Address Conversion System (LACS Link) service provides
mailers with an automated method of obtaining new addresses when a 911
emergency system has been implemented. 911 address conversions normally
involve changing rural-style addresses to city-style addresses, but in
some instances conversions may result in the renaming or renumbering of
existing city style addresses. Please contact an Account Manager about
this address verification service.
·The Second Generation Delivery Sequence File (DSF2) contains
approximately 155 million delivery points in the USPS database. DSF2
will help minimize address delivery errors not detected by NCOALink or
CASS certified processing by identifying inaccurate or incomplete
addresses. Please contact an Account Manager about this address
verification service.

To speak with an Account Manager about NCOALink Address Verification,
please reach us at 800-665-8400 or 360-988-0421.
Email: sa***

May 2 '06 #1
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